Full Name
Mic Conetta
Job Title
Head of CRM
Company
Arsenal
Speaker Bio
Mic is Arsenal's head of CRM, a role he assumed in 2014 after he oversaw the successful build and implementation of the club's CRM technology platforms. Mic's team is responsible for delivering a best-in-class CRM strategy in line with the club's international growth and is responsible for ensuring that the club maintains a consistent and relevant direct dialogue with its fan base across existing and emerging channels.
Mic Conetta