Niall Duffy is the CMO at Virtual AI, a digital automation services and system specialist. He has over 20 years experience in media and entertainment covering strategy, transformation, consultancy, systems integration and product management working for Arthur Andersen, Arthur D. Little, IBM, Mediasmiths International and Sony Professional. He has worked across a wide range of media and telecoms sectors including broadcast TV, filmed entertainment, publishing and digital media. Niall’s particular specialism has been in the review, design and implementation of digital workflows, utilising emerging technologies