Criteria for: PR Agency of the Year
Who is eligible for this award?
Any PR Agency with a UK office that can demonstrate evidence of work in the video games industry.
Entry submissions must address the following criteria:
- Number of employees – including executive/support staff
- Business objectives and analysis of performance against budget for the period of eligibility
- A brief overview of the company ethos, values, strategy and objectives
- A summary of recent outstanding achievements, including client list growth/retention within the sector of video games, and staff retention and development
- A case study of a particularly successful and/or innovative video game focused campaign, with details of the brief, objectives, strategy, tactics, output, outcomes and budget
- Please include 1-3 testimonials regarding the team from clients or partners