Criteria for: Media Planning Team of the Year
Who is eligible for this award?
Any media planning agency with UK staff that has executed activity in the video games space within the eligibility period for the MCV Awards.
Entry submissions must address the following criteria:
- Number of staff employed within the team (split executive and support staff)
- A brief overview of the team ethos, values, strategy and objectives
- Details of approach and strategy for media planning
- A case study of a particularly successful campaign, demonstrating creative ideas, innovative planning and evidence of the impact. Please also include details of the campaign brief, objectives, strategy, tactics, output, outcomes and budget.
- Please include 1-3 testimonials regarding the team from clients or partners
