Criteria for: In-House PR Team of the Year

Who is eligible for this award?
This award is open to any UK-based internal PR team within a video games publisher.
The award recognises the achievements, performance and excellent work of an in-house public relations team within the period of eligibility. 
Entry submissions must address the following criteria:
  • Number of staff employed within the team (split executive and support staff)
  • A brief overview of team strategy and goals
  • A summary of outstanding achievements relating to the fulfilment of the strategy and goals
  • Please demonstrate evidence of outstanding success in the execution of one particular campaign during the awards eligibility period, including details of the brief, objectives, strategy, tactics, outputs, outcomes and budget
  • Please include examples of cost effective use of in-house and external resources
  • Please include one testimonial regarding the work of the team from a member of the external press/media